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Marketing Business Summit 2019: date, temi e programmaReport Booking.com,ETF 59% dei viaggiatori LGBTQ+ ha subito discriminazioni di Italpress 09-08-2024 - 08:10 Link copiato #iubenda-cs-banner .iub_ts_bc:not(.iubenda-custom-content) *,#iubenda-cs-banner [class*=" iub"],#iubenda-cs-banner [class^=iub],.iubenda-tp-btn:not([data-tp-nostyle]){ 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background-color: #fff; border-radius: 0.5rem; box-shadow: 0 12px 24px rgba(0, 0, 0, 0.12); font-family: sans-serif; content: 'Loading...'; display: flex !important; font-size: 13px; font-weight: bold; line-height: 1; justify-content: center; min-height: 50px; text-transform: uppercase;}#speakup-player:empty{ display: block;} ROMA (ITALPRESS) - In occasione della Giornata Mondiale del Turismo LGBTQ+, che si celebra il 10 agosto, l'ultima ricerca di Booking.com fornisce uno sguardo dettagliato sulle esperienze e le sfide che affrontano i viaggiatori LGBTQ+. Nonostante i progressi, molte difficoltà persistono, con barriere ancora da superare nel mondo del turismo.Il report di Booking.com rivela che il 59% dei viaggiatori LGBTQ+ ha subito discriminazioni durante i viaggi, una percentuale che rimane stabile rispetto allo scorso anno. La percentuale sale al 63% tra coloro che hanno fatto coming out e al 64% tra chi ha un partner. Mentre le persone transgender (64%), intersessuali (57%) e non binarie (56%) concordano sul fatto che essere LGBTQ+ li ha resi più insicuri come viaggiatori. Inoltre, i viaggiatori LGBTQ+ si aspettano di dover affrontare qualche forma di discriminazione sia da parte dei compagni di viaggio (55%) sia da parte delle persone del posto nelle destinazioni scelte (57%)."Attualmente, oltre 14.000 strutture in Italia hanno ricevuto l'icona Travel Proud di Booking.com, riconoscimento per l'ospitalità inclusiva - commenta Alessandro Callari, Regional Manager Italia, Malta e Israele di Booking.com, in vista della Giornata Mondiale del Turismo LGBTQ+ -. Questo rende l'Italia il paese con il maggior numero di strutture Proud Certified a livello globale. In Booking.com, la nostra missione è rendere più facile per tutti fare esperienze in giro per il mondo ed è per questo che abbiamo lanciato il nostro programma Travel Proud nel 2021: corsi gratuiti e inclusivi sull'ospitalità, per aiutare le strutture a comprendere meglio le sfide specifiche affrontate dai viaggiatori LGBTQ+ e a capire cosa si può fare per far sentire ogni ospite a proprio agio, indipendentemente dalla sua provenienza, da chi ama o da come si identifica". Soffermandosi ancora sull'accoglienza LGBTQ+ in Italia, Callari ha sottolineato che "la città di Bologna è stata inclusa nella lista delle dieci destinazioni LGBTQ+ friendly di Booking.com per il 2024, un chiaro segnale dell'impegno italiano verso un turismo più inclusivo e accogliente"Per il 61% dei viaggiatori LGBTQ+, una delle principali motivazioni nella scelta di una destinazione è la sua ricchezza storica e culturale. Bologna risponde perfettamente a questa esigenza, combinando un patrimonio storico inestimabile con una reputazione di città progressista. La città offre una scena sociale vivace e dinamica, alimentata da una popolazione studentesca numerosa e cosmopolita. Grazie alla prestigiosa Università di Bologna, la più antica del mondo, Bologna è pervasa da un'energia giovanile contagiosa, che si riflette nella mentalità aperta dei suoi abitanti e in una vita notturna effervescente.Nonostante il crescente numero di strutture e destinazioni LGBTQ+ friendly, molti viaggiatori sono costretti a fare scelte consapevoli per evitare destinazioni non accoglienti.Il 43% degli intervistati ha infatti cancellato un viaggio nell'ultimo anno dopo aver scoperto che la destinazione non era favorevole alle persone LGBTQ+. Questo è particolarmente pronunciato tra i genitori LGBTQ+ (48%), i viaggiatori transgender (59%) e intersessuali (56%). Tuttavia, oltre la metà (56%) dei viaggiatori LGBTQ+ ha prenotato viaggi verso destinazioni considerate solidali, dimostrando una crescente consapevolezza e preferenza per luoghi inclusivi.Per affrontare le discriminazioni, i viaggiatori LGBTQ+ adottano diverse strategie. Quasi un terzo (31%) ha avuto esperienze negative con altri passeggeri durante i voli, e il 36% si è detto preoccupato per la reazione o il comportamento degli estranei. Il 46% dei viaggiatori LGBTQ+, in particolare transgender (61%), intersessuali (55%) e non binari (50%), preferisce prenotare i posti a sedere in anticipo per ridurre al minimo le interazioni con altri passeggeri.Inoltre, il 41% dei viaggiatori LGBTQ+ crea un alter ego per muoversi in sicurezza durante i viaggi. Questa pratica è più comune tra viaggiatori transgender (59%) e le persone lesbiche (47%). Gli alter ego vengono utilizzati principalmente per proteggersi e sentirsi al sicuro (43%), ma anche per adattarsi alla sensibilità culturale della destinazione scelta (35%).Nonostante i progressi, il 51% dei viaggiatori LGBTQ+ afferma di essere diventato più insicuro e a disagio a causa della propria identità. Questo disagio è amplificato tra le persone transgender (64%), intersessuali (57%) e non binarie (56%). Tuttavia, il settore turistico sta facendo passi avanti significativi. Il 73% dei viaggiatori LGBTQ+ dichiara di sentirsi più a proprio agio grazie a una maggiore inclusività nel settore dei viaggi."Sebbene si stiano compiendo progressi reali e tangibili, è essenziale che facciamo la nostra parte per rendere davvero più facile per tutti viaggiare 'con orgogliò - Travel Proud - conclude Callari -. Il riconoscimento e l'inclusività delle strutture Proud Certified in Italia e nel mondo sono un passo importante verso il futuro".Con la celebrazione della Giornata Mondiale del Turismo LGBTQ+, emerge un panorama di turismo in evoluzione, con progressi tangibili e una chiara necessità di continuare a promuovere esperienze di viaggio sicure e inclusive per tutti.- foto: Ipa Agency -(ITALPRESS). di Italpress 09-08-2024 - 08:10 Link copiato Commenti Leggi la Netiquette
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